What’s the value of CRM Data if you are not using it to improve customer experiences?

Gartner projects that through 2015, 85% of Fortune 500 companies will fail to exploit big data for competitive advantage. CRM systems hold a wealth of underutilized customer information. Unfortunately for most companies, that data is not readily available to customer services teams when they need it. By integrating your CRM solution with your Customer Interaction Management capabilities you unlock the power of this data in your contact center to improve customer retention, increase satisfaction and maximize agent productivity.

Join Aspect and Microsoft for a live online event. We will discuss the benefits and business value of integrating your CRM with the cloud contact center solution. Take away insights and actions to turn your customer experience into a competitive advantage.

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